Within Legrand there exists a variety of ways to sort and group your contacts, including the use of Keywords.
A keyword is a tag that is used to identify groups, provide a mechanism to create overlapping groups and simplify retrieval
of those groups. Legrand CRM has a separate list of keywords for companies and contacts with each keyword being entered by the user.
A simple rule is, if a company needs to be in more than one group, then using keywords is the best solution. An example of
an overlapping group is: companies that use both Product X and Product Y (and possibly many others) - both keywords can then
be applied to those that use both.
The ability to attach many keywords to a single company or contact gives the keywords system considerable flexibility.
Keywords also provide a powerful method of creating custom contact lists for marketing purposes. |